---
title: Navigating the Campaign Detail Page
description: Navigating the Campaign Detail Page
---

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1. [Brand Expand](https://help.brandexpand.io/?hsLang=en)
2. [Campaigns](https://help.brandexpand.io/campaigns?hsLang=en)

# Navigating the Campaign Detail Page

The **Campaign Detail Page** provides a complete overview of your campaign's performance, costs, settings, and activity in Brand Expand.

Here, you can monitor your campaign's progress, review orders and buyer feedback, and access important information related to your campaign.

### Campaign Overview

At the top of the page, you'll find key metrics that help you understand your campaign's performance:

- **Total Units:** Track how many units have been fulfilled compared to the total number scheduled.
- **Product Cost:** View your actual product reimbursement costs compared to the maximum estimated amount.
- **Revenue Share:** Monitor the platform fees associated with your campaign orders.
- **Extra Features:** Review additional costs associated with optional features, such as Review Requests.
- **Campaign Cost:** View the total amount spent on your campaign so far.

Below these metrics, you'll also find three sections:

- **Run Details:** Displays your campaign type, Run Mode, exposure settings (Public or Private), and campaign dates.
- **Pricing:** Shows your product price, coupon value, ACoS percentage, and selected Destination Method.
- **Flags:** Displays additional campaign settings, such as whether shoppers can apply coupons.

### Campaign Detail Tabs

By scrolling down, you'll find several tabs that allow you to explore different aspects of your campaign.

- **Product & Performance:** View your product information, scheduled versus fulfilled units, and performance charts, including Best Sellers Rank (BSR) tracking and estimated Return on Ad Spend (ROAS) for Amazon products.
- **Orders:** Access the complete list of orders generated through your campaign and review their individual details and statuses.
- **Feedback:** Review Product Listing and Post-Delivery Feedback submitted by shoppers, including AI-powered summaries highlighting the most important insights.
- **Accounting:** Review financial transactions and costs associated with your campaign.
- **Destination:** View the destination settings used to direct shoppers to your product, including keywords, organic titles, or links.
- **Rules:** Review the rules and restrictions associated with your campaign, including Repeat Buyer Frequency (RBF) settings.
- **Share Links:** Generate white-label campaign performance reports to share with clients or external partners without displaying Brand Expand branding.

### Campaign Performance Tracking

The **Product & Performance** tab provides visual reports to help you monitor your campaign's progress.

Depending on your product's marketplace, you can track:

- **Unit Fulfillment:** Compare scheduled units against actual orders over the campaign period.
- **BSR Performance:** Monitor changes in your product's Best Sellers Rank throughout the campaign.
- **Estimated ROAS:** Review estimated return on ad spend based on available marketplace data.

These metrics help you evaluate your campaign's performance and identify opportunities to optimize your promotional strategy.

### Managing Your Campaign

At the top-right corner of the Campaign Detail Page, you'll find the **Actions** menu, where you can access available campaign management options depending on your campaign's current status.

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