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What is the BLAST program?
What is the BLAST program?

Maximize Your Product Launch Success with the BLAST Program

Updated over 3 weeks ago

The Brand Expand Launch Assistance and Sell-Through (BLAST) Program is designed to ensure high success rates for product launches, focusing on maximizing Return on Ad Spend (ROAS) and maintaining a strong Sell-Through Rate (STR).

Key Benefits

  • 90%+ Sell-Through Guarantee: A conditional guarantee of a minimum 90% sell-through rate for eligible product launches.

  • Dedicated Support: Access to a dedicated team of eCommerce support representatives via Slack.

  • Custom Keyword Audits: Comprehensive audits to optimize campaign performance.

  • Proactive Unit Push: Continuous efforts to drive unit sales and maintain high sales velocity.


Eligibility and Costs

The BLAST Program is included for Enterprise subscription clients, offering automatic enrollment with Concierge service level.
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For Free users, the program is available for an optional annual fee of $9,995. Premium users can access the program for an optional monthly fee of $495.

Program Terms

  • The 90%+ Sell-Through Conditional Guarantee applies under specific conditions, including maintaining product availability, sales limits, and advertising cost thresholds.
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  • Clients are required to collaborate closely with the Brand Expand team to ensure timely execution of recommended strategies.

Full BLAST program Terms and Conditions apply.

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